It is every digital coin dream to work with some of the biggest global companies. Amazon (NASDAQ:AMZN) is the leader in the e-commerce marketplace its structure is right for blockchain technology and Litecoin (LTC) appears to be the only natural choice for the giant. Both are digital platforms and integration can be smoother than swallowing butter.
Like Litecoin, Amazon is highly innovative and not resistant to new technologies. The e-commerce site products are online based and pride itself as a same day shipping outfit that can work well with a fast payment platform like LitePay. Should Amazon decide to partner with a digital coin platform, Litecoin fits the bill and this is why?
Amazon and Litecoin Share Several Common Traits
The two market leaders in their respective niches have a global appeal, reach and outlook. However, in the crypto-sphere, LTC is a stable coin and borrows a lot from Bitcoin where it forked from. Bitcoin could have been a better bet for Amazon but the transaction costs will not work well with the ordinary Amazon shopper.
Litecoin presents a coin, LTC, that is spendable and the low price is an entry point for many users, a bulk of which are Amazon shoppers. The coin is solid in a market where new entrants are using the crypto-sphere as a get rich quick factory. Given Litecoin broke away from Bitcoin is reasons enough to make it more superior.
LTC utility traits make it a better adoption choice for the e-commerce outfit. It comes wrapped in value and usability equal to that of a “legal tender”. The coin has been listed in almost all major digital currency exchanges spread worldwide. This gives the Amazon (NASDAQ:AMZN) fan base access to the coin on their mobile devices 24/7.
Litecoin (LTC) has a dedicated option that is designed for making payments online. Using LitePay, making payments has been simplified. This feature cuts down costs incurred in platforms that use third-parties. The beauty of it is that there are no more expensive charge-backs and what’s more; you get what you pay for.
Litecoin (LTC) Artificial Limitations
One of the largest fear from Amazon and other e-commerce platforms is the issues of digital asset volatility. The online outfit is supported by affiliates and there has always been a feeling that volatility will drain their profits when the crypto-market crashes like it did at the beginning of the year.
The above could be true but the consumer interest on not what the affiliates go through. The Amazon shopper is looking for a system that is transparent, easy to use and affordable. The shopper experience, satisfaction and convenience are what Litecoin is bringing onboard wrapped in real time transactions.
When LTC was doing well in the market traders were holding on to it until when the market came down crumpling leading to the current oversold status. This partly explains why the price is going down together with the investor confidence. However, LTC is not an isolated case, the entire market is recording loses and the anticipated institutional capital seems like a mirage.
Whichever way the market goes, Amazon (NASDAQ:AMZN) partnership with Litecoin (LTC) and its flagship LitePay application will still remain viable. However every other Altcoins seems to eye the same market and the competition keeps growing. Many new coins are taking advantage of the market to strengthen their infrastructure, build more partnerships and enter the wider market through getting listed on exchanges of repute.